Rebranding (logo, visual language, tone of voice), website copy and design for the specialty salon in Mumbai.

Vous Salon specialises in bridal services and wanted to highlight this on their new website.

In touch with her roots but also treading her own path - the contemporary Indian bride was our inspiration for the branding.

The brand's whimsical copy and experimental design mirror the romantic, dreamy bride-to-be.

We imagined the website as an editorial space for the bride to find ideas and inspirations for the upcoming wedding. The lookbooks were for the modern bride who is a Pinterest pro but also loves old-world scrapbooks.

The logo reflects the stylish simplicity of the salon's owner and creative head, Sneha Daftary.

Taglines: Laughter-friendly, tear-proof.